The 1980s marked a significant era in the automotive industry, with American car manufacturers vying for the attention of consumers. It was a golden era for Buick, with the brand cementing its reputation for style, performance, and reliability through several iconic models, a renowned brand with a rich history, was no exception to what the 80s had to offer. This article takes a nostalgic trip back to explore some of Buick’s greatest hits of the decade, from the opulent Electra Estate Wagon to the legendary Grand National muscle car. We’ll examine the unique appeal and standout features that made these Buicks so popular with buyers during a pivotal time in the auto industry.
Whether you’re a fan of Buick’s heritage or just appreciate vintage American cars, this retrospective offers an engaging look at why these models left such an indelible mark on the decade. In this article, we’ll take a deep dive into the best-selling Buick models of the 1980s. These vehicles not only captured the spirit of the decade but also resonated with buyers for various reasons. Let’s explore the top contenders that made Buick shine during this pivotal period in automotive history.
6. 1987 Buick Regal GNX
The Buick Regal, introduced in 1973, became a sensation in the Buick 80’s lineup. This limited-production high-performance variant of the Buick Regal Grand National is an iconic 80s Buick C and embodied the elegance and style that Buick was known for. The Regal was a hit not only for its aesthetics but also because Buick from the 80s, in collaboration with McLaren Performance Technologies/ASC, crafted a mere 547 GNXs, making it the rarest and most potent Regal of its era. Beneath its hood, the GNX concealed a 3.8 L V6 engine generating 276 hp, though Buick modestly stated its power, and with its sleek design, it struck a perfect balance between luxury and power. The 1987 Regal GNX is also one of the most aggressive American muscle cars of all time.
Performance-wise, it could sprint from 0-60 mph in 4.7 seconds and conquer a quarter-mile in 13.5 seconds at 102 mph, positioning it as a competitor to the Chevrolet Corvette. Its distinctive black exterior, silver-gray accents, and bold “Buick” lettering set it apart. Inside, it boasted Lear-Siegler seats, and from the Buick cars from the 80s, its base price was $29,900, equivalent to $77,018 today. Collectors cherish this model, with a 2023 sale reaching $79,750 for a GNX with just 278 miles on the odometer.
5. 1987 Buick Skyhawk Coupe
The 1987 Buick Skyhawk resonated with consumers from the Buick 80s car lineup due to its spacious interior and comfortable ride. Buick’s reputation for producing reliable vehicles was further solidified with the Skyhawk. It provided both power and fuel efficiency. This car became a family favorite, offering plenty of space for passengers and luggage, making it the ideal choice for road trips and daily commuting.
The 1987 Buick Skyhawk Coupe, a part of Buick’s second-generation Skyhawks from 1982 to 1989, boasted a modest but reliable performance. In that year, 21,000 units found homes out of a total of 47,000. Available as a coupe, sedan, wagon, or hatchback, this lightweight vehicle tipped the scales at just over 2,300 pounds. Its base four-cylinder engine mated to a 3-speed automatic transmission, delivered a dependable driving experience. For those seeking more power, an optional turbocharged version produced 165 horsepower and 175 lb-ft of torque with a 5-speed manual transmission. This Skyhawk was known for its budget-friendly efficiency, with prices ranging from $1,200 to $3,000.
4. 1980 Buick Century Turbo Coupe
The 1980s Buick Century was another Buick from the 80s best-seller for Buick during the Buick 1980s era and was appreciated for its simplicity and affordability. While it may not have had the same luxury appeal as some other Buick models, it excelled in providing a reliable and efficient means of transportation. The Century was a sensible choice for budget-conscious buyers who still wanted a touch of elegance.
The Buick Century Turbo Coupe, a short-lived gem in Buick’s history, graced the roads for just two years, from 1979 to 1980. Estimations suggest that only a modest quantity, likely around 1,000 units, was crafted during its brief tenure. In 1980, this sleek 2-door fastback coupe was equipped with a turbocharged 3.8 L V6 engine, delivering a respectable 170 horsepower and 265 lb-ft of torque. The 1980 Regal turbo variant also offered options for rear end ratios at 3.08 or 2.73:1. The Century nameplate made a comeback in 1973, marking its presence on the rear-wheel drive A-body platform, which received a well-deserved redesign.
3. 1980 Buick LeSabre
The Buick LeSabre, a beloved full-size model from the 1980s, was crafted in multiple locations, including Flint (Buick City), Kansas City (Fairfax Assembly), and South Gate, CA(South Gate Assembly).
The 1980 Buick LeSabre offered a range of body styles, comprising a 2-dr coupe, 4-door sedan, and 4-door station wagon. Powered by a Buick 231 V6 engine as standard and an optional 350 V8, the 1980 LeSabre marked the end of the Buick 350 engine era. While the ’80 models were marginally lighter and more aerodynamic than their 1977-79 counterparts, their overall dimensions remained largely unchanged, contributing to enhanced fuel efficiency. The base price for a 1980 Buick LeSabre 4-dr sedan was $7,135. Today, you can still uncover ’80 LeSabre models, such as a 2-door coupe equipped with a 301 cubic inch V8 engine and automatic transmission.
2. 1988 Buick Electra Estate Wagon
The 1980s Buick models featured a range of impressive cars, and among them, the Buick Electra was the epitome of luxury during the 1980s. It was known for its spacious interiors, plush seating, and advanced features. The Electra was a top choice for those seeking a comfortable and refined driving experience. Buick left no stone unturned in offering the latest technology and premium materials in this flagship model, which made it a true standout during the decade.
The 1988 Buick Electra Estate Wagon is a 5-door station wagon, equipped with a V-8 5033 cm3 engine generating 140 horsepower and 255 lb-ft of torque. This classic vehicle boasts a rear-wheel drive and a 4-speed automatic gearbox, utilizing gasoline for power. Produced for the North American market in mid-1987, its price varies based on condition, in recent years for nearly $9,500 for this vintage automotive gem.
1. 1989 Buick Skylark Custom
The Skylark Custom, one of the iconic 80’s Buick cars, was the embodiment of Buick’s dedication to producing unique and stylish vehicles. This luxury Buick turned heads with its distinctive design and upscale features, setting it apart from other 80s Buick models. It was the perfect blend of performance and sophistication, making it a top choice among those who appreciated fine craftsmanship and attention to detail.
The 1989 Buick Skylark Custom, a 4-door sedan, offers a range of options in terms of condition and pricing, with an original MSRP spanning from $12,091 to $13,321. Known for its robust and comfortable design, it has been a favored choice among many car owners. This sedan boasts a GM 3100 V6 engine, delivering 26,000 original miles on the odometer. With a seating capacity for five, it weighs 2,932 lbs and measures 187.5 inches in length, 68.5 inches in width, and 53.7 inches in height, riding on a 103.4-inch wheelbase. Achieving a top speed of 108 mph and accelerating from 0-60 mph in 11.5 seconds, it exhibits a fuel consumption of 20 mpg in the US. In essence, the 1989 Buick Skylark Custom is a well-rounded and practical choice for those seeking a reliable sedan. Several celebrities including Snoop Dog, and James Hetfield own this sedan.
Why These Models Resonated
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Diverse Range
Buick offered a diverse range of models, from the more affordable Century to the luxurious Electra, catering to a wide spectrum of buyers. This diversity allowed Buick to capture a broader market share, including 1980 Buick cars enthusiasts who still appreciate the brand’s offerings from that era. With a history dating back decades, Buick has evolved steadily in the automobile industry, carving a niche for itself in the market. During the release of 1980s Buick models, the brand introduced intriguing models that still enjoy classic status today, reflecting its enduring appeal.
While often associated with older generations, Buick has successfully connected with women more than any other car brand, thanks to its diverse range of sedans, full-size cars, SUVs, and crossovers catering to various customer preferences. Positioned as a premium brand offering luxury vehicles between Chevrolet and Cadillac, Buick’s reputation for comfort, innovation (like pioneering turn signals), and performance make it an enduring choice for consumers.
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Quality and Reliability
Buick was well-regarded for its commitment to quality and reliability. Buyers trusted the brand to deliver vehicles that would stand the test of time. The Regal, Century, and Electra, in particular, upheld this reputation. Initial impressions of the 1989 Buick Skylark, for instance, were largely positive, with commendations for its spacious interior, smooth V6 engine, and superior handling in comparison to domestic rivals. Buick, as a more upscale GM brand with reputed quality plants, may have influenced buyer perceptions. Some 1980s Buick models, like the Skylark, have demonstrated longevity, with examples still on the road today.
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Innovation
Buick didn’t shy away from incorporating innovative features and technology into their cars. In the 1980s, Buick stood as a pioneering force in the automotive realm, unveiling several groundbreaking features that made a lasting impact. Notably, they spearheaded the turbo revolution, notably with the 1978 Buick Regal’s 3.8-liter turbocharged V6, which set the stage for iconic models like the Grand National and GNX.
Buick’s commitment to V6 engine technology, including turbocharged versions, earned them a solid reputation for power and performance. Additionally, they adopted a lightweight design, embracing advanced materials and manufacturing techniques to enhance fuel efficiency and overall performance. Despite the challenging economic climate of the early ’80s, Buick’s attractive and innovative cars drove increased market penetration in the U.S. Lastly, Buick’s expertise in supercharging technology emerged in the new millennium, building on their earlier turbocharging innovations.
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Stylish Design
In the 1980s, Buick offered a diverse lineup of vehicles, each with its unique appeal. One notable model was the Buick Regal, available in 2-door, 4-door, and 5-door variants. Its exterior design, varying with trim levels, featured a blend of distinctive and conventional elements. For instance, the 1980 Regal offered a special Somerset Limited Edition with unique tan and dark blue exterior paint. Inside, the Regal showcased typical 1980s GM materials and quality. Another standout was the Buick Grand National, introduced in 1982, which sported an aggressive exterior design with blacked-out elements. Buick’s designs were unmistakably stylish. The Regal and Riviera, in particular, showcased the brand’s dedication to crafting visually appealing vehicles that stood out on the road.
In conclusion, the 1980s were a remarkable decade for Buick, and these best-selling models exemplified the brand’s commitment to excellence. Whether it was the sleek and sporty Regal or the luxurious Electra, Buick had a model to suit various tastes and needs. The success of these models was a result of Buick’s dedication to diversity, quality, innovation, and stylish design.
