Things You Would Want To Know About The 1968 Cadillac Coupe Deville

The 1968 Cadillac Coupe Deville is a timeless work of Cadillac engineering that represents the heritage of the American Automobile Industry and made itself a symbol of success and status. During its production years, a total of 63,935 units of Coupe Deville have been sold successfully and to this day it still remains one of the renowned names in the luxury car lineup.

By Joshua Burnett

Published February 23, 2024

Things You Would Want To Know About The 1968 Cadillac Coupe Deville

The world of luxury cars has been the center of attraction for a brief period of time. As the new age falls upon us the cycle of evolution for luxury cars has changed rapidly. Companies like Rolls Royce and Packard are known to specialize in custom building top-of-the-line premium luxury vehicles for selected groups of wealthy people. Whereas Cadillac managed to siphon most of the attention of the community by delivering sturdy, powerful, stylish, and state-of-the-art luxury cars.Among those Caddies, belonging to the third generation Deville lineup, the 1968 Cadillac Coupe Deville stood out because of its amazing handling, stylish aesthetics, robust powertrain, and obviously premium luxury.


Exquisite Deville Bodystyle

1968 Cadillac Coupe Deville front view, rear view, headlights, 1968 Cadillac Coupe Deville body design

The Coupe Deville was the main line of America’s luxury car models in the 60s and 70s. The size of the Coupe was the biggest among the counterparts in the market at that time. A length of 225 inches with a wheelbase of 129.5 inches for a coupe was indeed a sight to behold.

The 1968 Coupe Deville was slightly different from the previous year's model(1967 Cadillac Coupe Deville) as it received some minor makeovers. The front grille was more vertically oriented with a more distinguished “V” shape, and modern-looking side marker lights were installed that complimented the long hood and profound body lines of the 68 Coupe Deville.


Comfort Is Everywhere

1968 Cadillac Coupe Deville dashboard, front seats, rear seats, leg room, gauge, interior

Ride quality and Comfort are two parameters in modern cars that evolved drastically with time. Cadillacs were especially represented as the epitome of posh ride while the signature comfort with a host of optional features totally blew the mind of car owners at that time. Being a 20 feet long and heavy low-rider car already has its own problems but that did not play against the 68 Deville.

Already blessed with exceptional handling, luxury, and performance capabilities the hydraulic suspension system from the Deville Coupe tackled the road complications beautifully. While the cabin was astoundingly quiet and already had a blend of premium quality material in both dashboard and seats, the optional offerings from the Deville Coupe like power brakes, power windows, heaters and defrosters, and trip odometers totally bumped up the customizable desires of the owners.


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Monster Under The Hood

1968 Cadillac Coupe Deville engine (7.7L V8)

Cadillac was indeed the vanguard in the luxury lineup that does not mean the hunger to top the power department was any less. To compete with the likes of Lincoln and Chrysler at that time Cadillac created a monster for the 68 Deville. The new 7.7L V8 engine generated a total of 375 horsepower and 525 lb-ft of peak torque.

The 3-speed Turbo-Hydramatic auto transmission was proving to be the key for the blistering 0-60 mph sprint in just 8.1 seconds. The 128 mph top speed with quick acceleration was enough to at least compete with speed demons like the Dodge Charger R/T at that time.


A Symbol Of Status

1968 Cadillac Coupe Deville "Snoop DeVille"

No one can deny the popularity and status of Cadillacs whether it's the old days or now. Songs, fashion, or the car culture, the 60s and 70s were the era of Classics. People cruising the Coupe Deville were mostly celebrities and politicians as the name Cadillac was out of commoners. As a result, the 68 Coupe Deville was molded into a symbol of success and high status. Even in modern times where artists like “Snoop Dogg” has a customized 68 Coupe Deville in his collection.

The 1968 Cadillac Coupe Deville is a timeless classic that shows off exquisite body style, premium interior, and exceptional engine performance. The 60s and 70s era was perfectly complemented by the 68 Deville. Even today high-profile individuals are proudly bringing up the old classics that were and still represent the rich history and proud heritage of the American Automotive Industry

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